Cohesia Blog

Mapping Your Customer Journeys

Journey Tracking and Mapping Tracking your customer’s journey with your products or service is not always an easy thing to do. Just Google “customer journey” and you will find hundreds of images of every shape, size and color with just as many diverse labels and...

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Getting Started with Gamification in the Contact Center

"Gamification" — the introduction of game mechanics into normal business operations — has been used successfully by some industries for decades. Back in the 1960s, S&H Green Stamps, which were distributed by supermarkets to shoppers who could redeem them for...

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The Cohesive Customer Journey

Customer Journey Insights Analytics are a critical part of understanding your customers journey. For example, there is a hugely important story that can be understood from detailed analysis of usage patterns for your web site. For an e-commerce company,...

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